Proform Solutions is a Australian owned company with more than 15 years experience in the Rotational Moulding sector.
The objective was to reposition Proform as a market leader in the moulding industry. The logotype and resulting custom typeface were developed so to directly represent the industry while also reflecting a modern, adaptive company. These concepts were carried through to their collateral with the introduction of blind embossing techniques.
WORK COMPLETED
Creative direction, logo development, stationery design, publication design, signage systems, 3D visualisation, copy writing.
